Are you on Social Media? Haven't got around to it yet? Not sure what to do? This workshop is the answer!

Instagram is arguably the easiest Social Media platform to manage, it's also the fastest growing one. If your business is not a part of it, you are missing out on a big opportunity. If you are, and you're using it badly, you are undoubtedly doing damage to your business reputation.

Let's get you on the right track!

So, on this day we will work together to get it happening for you. By the end of the session you will have:

Created an Instagram page, with a unique email address, user ID and password.
Filled in all the blanks on your profile, to maximise your chances of being seen online.
Upload a Profile picture; your logo or other appropriate image.
Check the account settings to ensure things go smoothly.
Link your account to Facebook so you won't need to double up on posting content.
Convert your account from personal to business to allow for account insights and customer friendly profile features.
Research a list of hashtags that will improve your online exposure.
Learn how to repost someone else's images using the proper protocol and etiquette.
Improve your image quality by editing your photos before posting.
Complete a business writing task to illustrate how to write a good caption.

During our time together, we will hear how Fiona has grown her account and interacts with her audience to continue to build the social media brand 'For the Love of Jindabyne'. We will also take a look at some of the better local business accounts as examples of what to do, and finish with a common goal to build a network of support in an effort to boost the overall online "glow" of Jindabyne and the Snowy Mountains. Tourism is our backbone, and together we can raise the bar to produce quality, authentic Snowy Mountains content.

This workshop is intended for the absolute beginner. Come prepared to learn about Instagram from the very beginning.

About your speaker:

Fiona Latham-Cannon is the name behind the popular Instagram account, 'For the Love of Jindabyne' and her marketing agency Tall Red Poppy Marketing is the proud recipient of Snowy Monaro and Far South Coast and Capital business awards for Excellence in Innovation. She has helped many Snowy Mountains businesses in the past 3 years improve their social media presence and elevated their business brand. Now based in the new Jindy Workspace, Fiona makes herself more readily available to assist business owners with marketing planning, social media management, Canva graphics training, content copywriting, direct email marketing to customer databases, iPhone photography editing, printed marketing materials and paid online advertising.

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